Working With Furlong Flooring

At Furlong, we're all about happiness. We want our customers to be happy with the quality, delivery, price and service they get from working with us. And we want your customers to be delighted with the stylish, contemporary, well-fitting flooring they choose.

We develop great relationships with all our customers. From site visits to dedicated point-of-sale materials, we add value to our service to make sure it's easy for you to show, sell and fit our products.

Two things matter most to us: Product quality and customer service. From our in-house carpet manufacturing facility to our distribution centres, we do all the hard work so that you can have complete confidence in us.

Our commitment to you

We’re proud of our reputation for outstanding service, and we monitor and measure our service standards to make sure we meet our commitments to you:


Delivery to your door on time, every time


Largest range of stock for preferred day delivery


Work towards zero product faults


Respond immediately to your enquiries

For our retailers this means you can confidently offer Furlong products to your customers, safe in the knowledge that they’ll receive a reliable, high-quality product every time.

And for our commercial clients, it means we can deliver directly to your site on a day that suits you, enabling you to meet strict deadlines with a product that delivers on style, price and quality.

Becoming a Furlong Flooring account holder

Our business is about more than supplying flooring. It's about helping you to sell to your customers, build your business and boost your reputation. We take the time to find out exactly how we can help you do this, and provide all the support and product information you need to be confident with your customers.

Alongside our customer-centric service commitments, account holders also get access to a range of exclusive benefits that help your business to grow:

  • Online portal – 24/7 access to our portal so you can see live stock levels and place orders directly, usually with next-day delivery.
  • Find a Retailer listing. All account holders get a free listing on our ‘Find a Retailer tool’, allowing consumers to find the Furlong Flooring retailer closest to them. It’s another great way to drive business to your store.
  • Exclusive mailing list access – account holders have exclusive, early access to our new product launches and updates, as well as money-saving offers, all sent directly to your inbox.
  • Marketing assets – we have plenty of marketing assets available for you to showcase products and help make your life easier and your business more successful. You’ll get access to our huge image library, as well as brochures and PDF leaflets.
  • In-store display stands – our innovative and modular stands have been designed to help you manage stock, find samples quickly and easily, and allow you to display many different flooring categories next to each other. Plus, they look great in your store too!
  • In-house delivery service – we don’t send our flooring via couriers. Instead, we run our own fleet of vehicles so that we can meet our delivery commitments.

Everyone at Furlong Flooring has a single mission: To delight our customers every time. That ambition is present in everyone you meet at Furlong Flooring - and those you don’t. From our warehouse staff to the delivery drivers; finance team to the directors, we all believe in doing the very best for each customer we serve.

Mike Symonds, Managing Director, Dartford Distribution Centre

Are you a retailer looking for a new flooring partner? Find out more about our work with retailers here.

Or, if you are a flooring contractor or a buyer, you can find out more about our work with commercial clients here.